The Multichannel Giving Paradox: Online Donors vs. Offline Donors
The Multichannel Giving Paradox: Online givers, in aggregate, have much higher cumulative value over the long term than traditional mail-acquired donors.
Get to Know the Bestow Community
I’m often asked by new and seasoned planned giving professionals alike, “What’s trending in planned giving?” The question is too [...]
Still More Tips for Election Planning
part 3 in blog series about election planning [...]
Boost Online Fundraising with Mid-Year Revenue Spikes
Boost Online Fundraising. Nonprofits receive nearly 45% of their online funding in the last four months of the year, but why? Learn how to create mid-year fundraising spikes.
I want to be like J-Hud
You’re probably wondering why I’m referencing Jennifer Hudson (J-Hud) in a post about inspiring and motivating event participants, so let me explain. I had an epiphany the other day. Fundraising is like weight loss. We all want it and we want it immediately. [...]
Get to Know the Planned Giving Design Center
It’s well-known among planned giving professionals that the free-to-use Planned Giving Design Center (PGDC) is a first-stop resource to learn [...]
3 Unforgettable Reasons Arts and Cultural Organizations Need Pinterest
Why Arts & Cultural Orgs Need Pinterest. Pinterest is the #3 social network w/ 4 million daily unique page visits and users spending 14.2 minutes per visit.
10 Online Fundraising Insights
A couple weeks ago we released our 2012 Online Marketing Nonprofit Benchmark study. More than a few people have called [...]
6 Ways to Stop Your Website from Leaking Potential Online Donors
Nonprofits need to inspire, overcome reservations and make it easy to give online or they risk seeing nearly 50% of potential online donors leave before giving.
Major Gifts and a $260,000 Online Donation
Major giving moves online? Larger gifts are being given online based on a recent study by Blackbaud. The largest being $260,000 in 2011. Is major giving moving online?