Aurora Virtanen

Content Marketing Manager

Aurora Virtanen is a content marketing manager. She is based in the United Kingdom, operated as a digital marketer for an online learning technology organisation, leading content marketing and writing on diverse educational and technological topics. Aurora has a bachelor's degree from the University of Greenwich and Master of International Marketing and Consumer Psychology from Heriot-Watt University.

Articles by Aurora Virtanen

AI Adoption

The Future of Advancement: Human Connection and AI in Education

Blackbaud’s recent eBook, The Forward-Thinking Nonprofit: Leading Through Change, offers insights from 19 sector experts. From navigating economic instability to [...]

November 26, 2025 | 4 min Read

AI Adoption

Social Impact Experts Share Best Practices for Building an Innovation Culture

Our current environment is being transformed by the rapid advancement of data, technology, and artificial intelligence. As nonprofits and educational [...]

November 20, 2025 | 6 min Read

Donor Cultivation

Learn How Sector Experts are Building Resilience, Trust, and Impact

Our current environment is shaped by change and uncertainty as we navigate economic challenges, more competitive funding, policy changes, unpredictable [...]

November 12, 2025 | 5 min Read

Sector Trends

The Status of Fundraising 2025: Global Research Insights on Fundraising in the AI Era

In today’s challenging economic and political environment, the social impact sector is facing increasing pressures related to finances, resources, and [...]

June 19, 2025 | 6 min Read

Donor Cultivation

8 Simple Tactics You Need in Your Fundraising Strategy Toolkit

Nonprofits work tirelessly to make a difference in their communities, and fundraising is often a vital yet challenging part of [...]

May 1, 2025 | 5 min Read

Community Engagement

4 Generations of Volunteers: Global Research Insights on Generational Support

Volunteering plays a crucial role in charitable support, serving as the backbone for many nonprofits, charities, and causes. It not [...]

December 18, 2024 | 6 min Read

Sector Trends

The Status of Fundraising 2024: Global Research Highlights

Amid ongoing economic uncertainties and the global pandemic aftermath, nonprofits have had to navigate a lot of change in recent [...]

September 18, 2024 | 6 min Read

Strategic Planning

Choosing the Right Tech Partner and Team for Fundraising Success

In an increasingly digital world, it’s only natural that technology has also transformed countless aspects of charity fundraising. What was [...]

June 25, 2024 | 5 min Read

Donor Management

How to Determine Your Needs When Choosing a New Fundraising CRM

Choosing a new fundraising CRM is exciting–but also needs careful consideration. When embarking on a technology project, you should always [...]

April 25, 2024 | 4 min Read