Laura Worcester

Development Professional

Laura Worcester, former senior consultant at Blackbaud, advises nonprofits on utilizing screening results in identifying and evaluating best donor prospects. In 25+ years of fundraising experience, Laura has served as the chief advancement officer for numerous organizations and managed her own consulting business, providing grant writing services to arts, educational and health care organizations.

Articles by Laura Worcester

Data Insights

What Lies Within: A Journey Through Wealth Screening

Target Analytics’ WealthPoint Professional prides itself on having a wide representation of asset, philanthropic and biographical data sources that can offer keen insights on prospects.

August 6, 2014 | 3 min Read

Professional Development

Building the Future: A Legacy of Success

Develop What? Creating a Legacy of Pride Contributing to a blog is like contributing to the Pharmacy of Life:  Some days we’re [...]

May 21, 2014 | 3 min Read

Annual Giving

Quieting a Ticking Clock

Is your fiscal year end right around the corner? If so, minimize stress and maximize outcomes with these three easy steps.

June 21, 2013 | 2 min Read

Data Insights

Rules of Engagement: The Chicken or the Egg?

Does engagement at your organization begin with the “chicken”, or in development parlance, the donor; or the “egg”-- the prospect? What does it matter? For optimal results, find ways to "touch" as many major gift prospects as you can, whether they have self identified through giving or whether you have identified them through other strategies. [...]

April 2, 2013 | 2 min Read

Annual Giving

Conquering the Prospect Screening Elephant

“Where do I begin?”  This is the question I hear most frequently when presenting prospect screening results.  After explaining what [...]

April 4, 2012 | 3 min Read
the ENGAGE blog

Alumni Engagement

Phone-a-thons: Extinct or Re-Purposed?

Updates from October 31, 2011: We are sharing with you an email excerpt between the author Laura Worcester and ProspectResearch.com [...]

July 12, 2011 | 5 min Read

Donor Cultivation

Peer Screening 101

Peer screening, which involves volunteers evaluating the donor potential of their peers, can be a valuable asset for any organization. [...]

June 7, 2011 | 3 min Read