Nancy Palo

Nancy Palo is a senior consultant on Blackbaud’s strategic services team with an emphasis on peer-to-peer fundraising. She brings more than 10 years experience in the event fundraising space enjoys helping nonprofits implement solutions to increase revenue through innovative online fundraising strategies. Prior to joining Blackbaud in April 2012, Nancy worked at the National Multiple Sclerosis Society in California and New York where see oversaw the Society’s peer to peer fundraising campaigns, raising more than $30 million during her eight years with the organization. She studied communications and business at the University of San Diego and works remotely from her home office in her 400 square foot apartment in New York City.

Articles by Nancy Palo

Nonprofit Branding

Event Planning

How Starbucks Can Improve Your Fundraising Event | Part One

During the recent  How to Build a Fundraising Culture webinar hosted by the Peer to Peer Professional Forum, I was able [...]

June 27, 2014 | 3 min Read

Digital Marketing

The Real ROI on Fundraising with Social Media

As your organization develops its social media fundraising strategy, don’t forget to provide fundraisers w/ tips on how to use social media to raise money!

December 13, 2012 | 2 min Read

Event Planning

Saying Thank You in Peer to Peer Event Fundraising

There are more opportunities and need to say thank you in a peer-to-peer fundraising event campaign than traditional organizational fundraising campaigns. Event [...]

November 21, 2012 | 2 min Read
Marathon Fundraiser

Donor Cultivation

4 Ways to Encourage Self Donations

When the American Diabetes Association made the decision to focus on promoting self donations in their 2011 Tour de Cure fundraising campaign they saw a 2151% increase in self donors, receiving donations from 37% of their participants compared to 2% in 2010. There is no doubt this strategy contributed to the event’s 19% growth in online donations that year. [...]

August 9, 2012 | 2 min Read