The average American has 9% of their net worth in cash. The other 91% is in non-cash assets. Yet 99% […]
What does the path to a $50 million donation look like? It begins with you believing it is possible. Then, […]
We know the struggle—you just took the perfect gym selfie and your results are popping, but what on earth are […]
Midlevel donors don’t always get the love they deserve. This loyal and often overlooked segment of donors represents a significant […]
Donor profiles are not reserved only for large nonprofits with thousands of donors and prospects. In five easy steps, even […]
Online giving is not a single way of donating. It encompasses many methods of outreach and contribution: on your organization’s […]
Annual funds are crucial to the success of a nonprofit. They’re an incredible pool of unrestricted funds that can support […]
It’s easy to go over budget on marketing without seeing significant results. However, with the right allocation of resources and […]
Do you remember that huge wooden horse that the Greeks left outside the gates of Troy during the Trojan War? […]
The best fundraising strategies are constantly changing, adapting to meet new patterns in giving preferences and engagement opportunities. As best […]