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Tag: Direct Marketing

21-30 of 54 Results

ways that higher ed institutions can improve online donation experience

Direct Marketing

2 Opportunities for Higher Ed Institutions to Improve their Online Giving Experience

Learn how higher education institutions can increase giving by optimizing their online donation pages.

September 17, 2020 | 5 min Read

Direct Marketing

Going Virtual is Not Enough, Part Two: Competitive Peer-to-Peer Events

Learn how nonprofit organizations can develop competitive and effective fundraising events in non-traditional ways.

August 14, 2020 | 4 min Read

Digital Marketing

How Stock Donations Can Help Nonprofits

Nonprofits see an increase in giving as donors turn to stock donations for charitable giving.

July 27, 2020 | 5 min Read

higher education content strategy

Digital Marketing

Higher Education Content Strategy 101: The Fundamentals

The amount of digital content coming out of various university departments and through various channels (website, social media, etc.) requires a solid content strategy.

February 12, 2020 | 4 min Read

social media, marketing, nonprofit fundraising, healthcare philanthropy

Digital Marketing

Sharing the Love: 5 Tips for Gathering New Email Addresses and Donors with Valentines

Liz Smith, manager of Annual Giving at Cincinnati Children’s Hospital Medical Center, shares 5 tips on her experience creating an engaging campaign around valentine's that lead to amazing results!

January 10, 2020 | 3 min Read

Direct Marketing

The Yin and Yang of Building Email Lists

To consistently reach and engage supporters, social good organizations need to rebalance their email acquisition and engagement tactics.

September 9, 2019 | 4 min Read

museum donors, fundraising, arts and cultural

Direct Marketing

How to Stare Down Organizational Change and Win

Six months after losing nearly every mid-level manager, Carnegie Museums of Pittsburgh engagement team ran their most successful annual fund campaign to date.

September 4, 2019 | 3 min Read

Direct Marketing

3 Reasons You’ve Got to Have a Leadership Annual Giving Program

Leadership annual giving strengthens the handoff between annual giving initiatives and major gift officers. Here are three reasons you’ve got to have a program.

May 23, 2019 | 3 min Read

Direct Marketing

Mid-Year Appeals: Boost Fundraising in the Second Biggest Giving Month of the Year!

Learn how to craft a successful mid-year appeal. Charitable giving continues to increase year after year, with online giving playing a bigger part. As June is the second biggest giving month of the year, executing a strategic mid-year fundraising campaign is essential to your nonprofit’s success.

May 30, 2018 | 3 min Read

fundraising event

Direct Marketing

Top Event Strategies for Major Donor Cultivation

Attaining donors is complex and requires a diverse set of strategies, so you shouldn’t expect to attract philanthropists with the same tactics you employ for lower-level donors. A great way to develop major donor relationships is to host a cultivation event. Use these 10 strategies for success.

April 10, 2018 | 3 min Read

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