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Tag: Donor Cultivation

1-10 of 184 Results

Digital Marketing

Healthcare Donor Fatigue: How to Reignite Passion and Purpose

Last year, healthcare organizations faced audience engagement challenges—donor retention was down by 2.5%, and retention of new donors decreased by [...]

October 28, 2025 | 4 min Read

Donor Cultivation

Donor Journeys: From Discovery to Support

What Is a Donor Journey? A donor journey is the complete path a supporter takes with your organization, from first [...]

October 27, 2025 | 5 min Read

Alumni Engagement

Stories That Spark Giving: Unlocking the Power of Narrative in Higher Ed Fundraising

Donors don’t give to numbers—they give to meaning. Data may drive decisions in the world of fundraising, but it’s genuine [...]

October 23, 2025 | 3 min Read

Donor Cultivation

7 Ways to Say Thanks

It breaks my fundraising heart when I hear about gifts going unthanked. Saying thank you isn’t just polite; it’s the [...]

October 20, 2025 | 3 min Read

Outcomes Reporting

4 Elements of a Compelling Nonprofit Case for Support

You’ve scoured your database to identify major giving prospects; you’ve spent months cultivating relationships; and now it’s finally time to [...]

September 29, 2025 | 4 min Read

Donor Cultivation

Major Donor Fundraising: 18 Tips for Securing Large Gifts

Major gift fundraising is the backbone of nonprofit funding. A study from Indiana University Lilly Family School of Philanthropy shows [...]

September 25, 2025 | 7 min Read

a large group of people crossing a city crosswalk

Data Insights

How to Use Data to Improve Prospect Identification

I have always found one of the most exciting things about the nonprofit sector to be its diversity. Nonprofits encompass [...]

September 22, 2025 | 6 min Read

Planned Giving

Smarter Planned Giving Strategies: Using Data and Stewardship to Build Legacy

Planned giving is gaining renewed attention among nonprofit fundraising professionals. If you’re focused on long-term sustainability, you’re likely asking: how [...]

September 8, 2025 | 3 min Read

Donor Cultivation

Donor Acquisition: The Process of Attracting New Supporters

What Is Donor Acquisition? Donor acquisition is the process organizations use to attract new supporters who will contribute financially or [...]

August 11, 2025 | 4 min Read

Recurring Gifts

Key Takeaways from the donorCentrics Sustainer Summit

Each year, the Blackbaud donorCentrics® Sustainer Summit brings together some of the nation’s leading fundraising organizations that are focused on [...]

August 6, 2025 | 5 min Read

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