Fundraising Basics: [Part 3] Build a Donor-Focused Approach
To conclude this series, in part three, we'll dive into why it is important to put your donors at the center of your fundraising efforts and how to use segmentation to match to your their needs and expectations.
The 3 Principles to Acquire, Retain, and Upgrade Your Donors
This is a guest blogpost by Jeff Haguewood on the basic principles of successful fundraising.
What’s Your Conversion Rate: Live from #BBCON
Blackbaud hosted its annual conference for nonprofits from September 29 through October 1 in National Harbor, MD. Nonprofit experts from [...]
One Email Tactic Nonprofits Need to Steal From Brand Marketers
Sending the right email message to the right constituent at the right time can be almost impossible to organize manually. But, what if it didn’t have to be that way?
How to thank your Board? Sing their praises.
As we stop to give thanks this season, have you thought about how to say thank you to your most loyal donors - your Board of Directors? Stop NOW. Read this!
A Gift is a Gift…Or is It? Proper Acknowledgement of Gifts in Kind
With the holidays upon us most fundraisers are immersed in the business of recognizing the fruits of their efforts—otherwise known [...]