
How often are you sending bulk emails?
The frequency of your email blasts has a huge impact on the success of your email program. Send too little and be forgotten, send too much and become spam.

9 Internet Marketing Statistics from the Business World
We’re all focused on the non-profit space, but some times it’s good to take a look at how the internet [...]

The day I was introduced to twitpic
Before I became a Blackbaudian, I managed a program for Share Our Strength called Great American Bake Sale, a national [...]

Welcome Colleen! It’s time for a guest post
What I enjoy most about my job and my blog is that I get to meet tons of cool people [...]

Before facebook… there was Friends Asking Friends
In 1999, an idea based on online greeting cards changed peer-to-peer fundraising forever. Do you ever wonder where you’d be [...]

Advocates Seven Times More Likely to Donate Money to a Cause
Did you know advocates are seven-times more likely to give as compared to non-advocates? If you’re looking for ways to [...]

Let’s Talk Marathons
A few weeks ago, I read a blog post about why marathon runners are effective fundraisers. As someone who used [...]

What’s Missing from Your Ecosystem?
Interesting thought, right? Chris Brogan (Build Product Ecosystems) and Seth Godin (Your Ecosystem) got me thinking about the topic of [...]

Making Changes to Your Game Plan
Every week NFL coaches watch tons on film on their upcoming opponent and create a game plan to be victorious. [...]