Five Ways to Ensure Your Event Makes Headline News
Walk into a coffee shop in any size town, and you will see a bulletin board chock-a-block with posters for [...]
Peer to Peer – It’s Not Just For Races Anymore
Peer to Peer fundraising is no longer just for events. It can be leveraged by all nonprofits to boost fundraising, mission awareness, and tap into your supporters' networks.
Build, Buy, or Customize?
When should you customize software, and what are the tradeoffs?
The Crux – Aligning Fundraising and Programming
The reality is: Good programs need good fundraising, and good fundraising needs good programs.
Clear Language Matters: Your Nonprofit’s Mission Deserves It
Having worked at the intersection of nonprofits and business for more than 20 years, I have spent ample time (i.e. [...]
Data Hygiene: Is a bad address costing your organization?
According to the National Change of Address through the United States Postal Service, nearly 40 million Americans move annually. [...]
4 Ways to Boost Retention Using Post-event Communications
With apologies to Yogi Berra for the mangled quote, in the world of peer-to-peer fundraising, an event ain’t over, even [...]
Building a Business Case for IT Projects: Nonprofit Edition
How is building a business case different for nonprofit organizations? Here's a hint: How will the project enable the organization to fulfill its mission (better / faster / more)?
Don’t Trust Me, Trust Science!
How can you increase your online donations by 20%? I don't know for sure, you can answer that question using the scientific method and Google Analytics.
Live from NTC! A Sneak Peak at the 2013 Online Benchmark Report
Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. Though the full report is not out, we shared the key findings to those who attended in person and online.
