Clear Language Matters: Your Nonprofit’s Mission Deserves It
Having worked at the intersection of nonprofits and business for more than 20 years, I have spent ample time (i.e. [...]
Data Hygiene: Is a bad address costing your organization?
According to the National Change of Address through the United States Postal Service, nearly 40 million Americans move annually. [...]
4 Ways to Boost Retention Using Post-event Communications
With apologies to Yogi Berra for the mangled quote, in the world of peer-to-peer fundraising, an event ain’t over, even [...]
Building a Business Case for IT Projects: Nonprofit Edition
How is building a business case different for nonprofit organizations? Here's a hint: How will the project enable the organization to fulfill its mission (better / faster / more)?
Don’t Trust Me, Trust Science!
How can you increase your online donations by 20%? I don't know for sure, you can answer that question using the scientific method and Google Analytics.
Live from NTC! A Sneak Peak at the 2013 Online Benchmark Report
Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. Though the full report is not out, we shared the key findings to those who attended in person and online.
Be effective and efficient
We all want to work smarter, not harder—to be effective and efficient. Here ar five steps to keep you focused on the stuff that matters.
Work Smarter, Not Harder
As you look at your fundraising calendar, you can easily become overwhelmed. People want more and more from you in [...]
Your Team’s Success Begins with Good Goal Setting
Good goals provide an agreed-upon structure or context within which progress can be evaluated. Without this context, it's hard to assess progress and growth.
New Year, New Web Design Trends
Observations about how web design has evolved over the last decade to be flatter, bigger and simpler, all making it easier to translate into a mobile experience.
