Blackbaud Staff

Strategic Planning

The Crux – Aligning Fundraising and Programming

The reality is: Good programs need good fundraising, and good fundraising needs good programs.

Thanks for Asking

Ultimately, it’s what you do with the feedback that counts. If you are going to ask, be prepared to really listen and be prepared to act. [...]

Digital Marketing

Symbols in Subject Lines… ♥ Them or ✄ Them?

Increase email open rates & help your message stand out in a crowded inbox includes tips for effective use of symbols in subject lines.

Budgeting

It’s All in the Preparation

Questions to ask when embarking on a predictive modeling and/or wealth screening project

Alumni Engagement

Engaged Young Alumni = Future Dollars!

Your young alumni are your future major gift and planned giving donors, but only if you engage with them early [...]

Data Insights

Engaging Young Donors

One of the biggest challenges facing non-profit organizations today is changes in generational giving.

Donor Cultivation

Get in Touch With Your Event Donors

Bringing event donors into your fundraising mix can be a bit tricky. But does that mean you give up on them? Absolutely not.

Advocacy

Join the ‘Advocacy Action Then Donation Ask’ Bandwagon

I love the smell of a well formatted advocacy thank you page in the morning.

Data Insights

Take Your Major Donor Prospecting to Warp Speed with Analytics

There is a wealth of information available to help organizations make informed decisions around who they target for major gifts. This article presents a few.

Data Insights

Be effective and efficient

We all want to work smarter, not harder—to be effective and efficient. Here ar five steps to keep you focused on the stuff that matters.