Melissa Rancour

Melissa is a principal instructional designer with more than 20 years of experience in the nonprofit, corporate training, business management, marketing, and university spheres. Currently, she creates interactive, outcome-based classes and workshops with a focus on people, process, and technology.

Melissa’s education, nonprofit, and business background provides a unique view of the overall training curriculum and the tiny details that make educational experiences remarkable. Her passions revolve around family, exquisite training design, immersive outcome-focused trainings, and project management.

Melissa earned her MBA at Western Michigan University.

Articles by Melissa Rancour

Tips for how social good organizations can connect with parents at home with their children during the COVID-19 pandemic

Digital Marketing

4 Strategies for Attracting Parents to Support Your Nonprofit Organization

Ideas for how social good organizations can connect with supporters and prospective donors who are parents.

November 17, 2022 | 4 min Read

Giving Tuesday

Countdown to GivingTuesday: Preparing for the Big Day

In our last Countdown to GivingTuesday blog post we covered tips for building committees, meeting with teams, drafting your communications, [...]

November 16, 2021 | 3 min Read

Giving Tuesday

Countdown to GivingTuesday: Drafting Communications

In our first Countdown to GivingTuesday blog post we covered tips for determining goals, using impact to drive storytelling, and [...]

October 19, 2021 | 3 min Read

End-of-Year Giving

Countdown to GivingTuesday: 3 Tips for GivingTuesday Success

The last quarter of 2021 and GivingTuesday are sneaking up on so many of us this year. With all the [...]

October 6, 2021 | 4 min Read

Alumni Engagement

From Prospective Student to Active Alumni, Engagement Fosters Lifelong Support

When you hear the name of your alma mater, what feelings bubble up? What keeps you engaged? In our family, my husband, daughter, [...]

June 30, 2021 | 4 min Read

nonprofit annual planning, change management

Annual Giving

Annual Planning in an Ever-Changing World

Tips for how social good organizations can engage in annual planning despite knowing that they may need to make adjustments as the year goes on.

January 11, 2021 | 4 min Read

Parent Experience

4 Tips for Connecting with Supporters Who Are Parents Right Now

Ideas for how social good organizations can connect with supporters and prospective donors who are parents.

March 26, 2020 | 2 min Read

engaging nonprofit supporters during coronavirus

Donor Cultivation

How Social Good Organizations Can Build Community at a Social Distance

Ideas on how nonprofits and other social good organizations can build their communities, engage supporters and stay united.

March 20, 2020 | 3 min Read

Annual Giving

6 Steps to a SMART New Year

Learn how your nonprofit or social good organization can set itself up for success in 2019 through 6 SMART goals.

January 7, 2019 | 4 min Read