Rachel Clemens

CMO, Mighty Citizen

Rachel Clemens builds things. First, she built a career as a designer – working for some of the most recognizable names in advertising, including stints in London and Australia. Then, she returned to Austin, Texas and built Creative Suitcase – her own strategic communications firm. Over the next 11 years, Creative Suitcase helped organizations like United Way, Habitat for Humanity, The University of Texas, and countless others, raise money and awareness to improve their communities. In late 2016, Creative Suitcase merged with TradeMark Media, and together they became Mighty Citizen. As the Chief Marketing Officer, Rachel splits her days between promoting Mighty Citizen’s digital and marketing services and working directly with nonprofit clients on their branding, marketing, and campaigns. She is also a frequent speaker at local and national conferences and events.

Articles by Rachel Clemens

nonprofit social media marketing, social media ads

Digital Marketing

Social Media as User Research: Crowdtesting Your Nonprofit’s Best Messaging

Author’s Note: Recently, we used paid social ads to help a global nonprofit, Humanity & Inclusion, gain insights into their [...]

February 26, 2021 | 5 min Read

Donor Cultivation

6 Tactics for Increasing Donor Retention

The national average is 45.5%—but what’s your organization’s donor retention rate?

July 17, 2018 | 8 min Read