Articles by Steve MacLaughlin
5 Facts About Online Average Gift Size
An analysis of $1.9 billion in online gifts from more than 4,000 nonprofit organizations sheds light on trends in online average gift size.
5 Critical Characteristics of Data Driven Nonprofits
Everyone's talking about data for nonprofits. These 5 data driven characteristics are the recipe to the success of nonprofit organizations around the world.
Charitable Giving Grew to Record Levels in 2014
American's were more generous than ever in 2014 according to the latest Giving USA report.
300 More Email Subject Lines from End of Year Fundraising
The 2013 edition of my annual review of end of year nonprofit email messages [...]
12 More Internet Memes for Nonprofits
The original “Top 12 Internet Memes for Nonprofits” received such a positive response, that a few more have been created. Don’t [...]
Blackbaud Index for April 2013
Latest update on trends across more than $10 billion in overall fundraising.
Top 12 Internet Memes for Nonprofits
Who doesn’t love a good Internet meme? Those clever little images and captions that have become a phenomena on the [...]
200 More Email Subject Lines from End of Year Fundraising
200 More Email Subject Lines from End of Year Fundraising. Analysis of nonprofit fundraising email subject lines.
Blackbaud Index for August 2012
The Blackbaud Index of Charitable Giving reports that overall revenue decreased by 3.4% for the 3 months ending August 2012 as compared to the same period in 2011.