Conquering the Prospect Screening Elephant
“Where do I begin?” This is the question I hear most frequently when presenting prospect screening results. After explaining what [...]
Data – Whipped into Shape!
You’ve heard the phrase that data is a commodity. In my 17 years of experience, while serving thousands of non-profit [...]
Acknowledging and Recognizing Donor Loyalty
Recently, I read my colleague Laura Worcester’s post on this site “Discover the Sally Fields in Your Database.” As I [...]
Apples, Honey, and End of Year Fundraising
Break out the Manischewitz …. or apples and honey, it’s time to ring in the new year! I know what [...]
Studies Abound. What Do They All Mean?
Over the past couple of month so many studies, research reports and survey results pertaining to the fundraising landscape have [...]
Phone-a-thons: Extinct or Re-Purposed?
Updates from October 31, 2011: We are sharing with you an email excerpt between the author Laura Worcester and ProspectResearch.com [...]
Re-engaging Donors: The Time is Now!!
Like many of you I spent the first quarter of the year getting ready for April 15th. As I was [...]