How often are you sending bulk emails?
The frequency of your email blasts has a huge impact on the success of your email program. Send too little and be forgotten, send too much and become spam.
Google Analytics Basics for Nonprofits
If you’re not yet familiar with Google Analytics, it’s a free tool from Google that you can add to your [...]
The Power of Saying Thank You
Before I became a Blackbaudian, I managed a program for Share Our Strength called Great American Bake Sale, a national [...]
Revolutionize Your Website with the Facebook Like Button
Over the past few months you’ve probably noticed the Facebook like button on at least a few of the websites [...]
A Guide to Facebook Social Plugins for Nonprofits
You might have read about the recent changes Facebook made. Or maybe you’ve seen changes appearing on one of the [...]
5 Tips for Reconnecting with Donors
While writing about multi-channel engagement, I couldn’t help but to think that each lesson learned applied mainly to supporters who [...]
Is all support created equal?
Is all support created equal? [...]
Creating a Social Networking Strategy
The first place to start is a proven and solid framework for your strategy. That bad news is that most [...]
