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Tag: Direct Marketing

31-40 of 52 Results

Delight your donors

Direct Marketing

Three New Ways to Delight Your Donors

You have to do the basics well before you can get fancy. That means prompt acknowledgement letters, hand-written notes for major gifts, and regular phone calls of gratitude to new donors.

November 19, 2015 | 3 min Read

Millennials

Direct Marketing

It’s a New Day for Fundraising . . . Or Is It?

Fundraising methodologies are constantly evolving, but people still donate because they believe an organization has the best potential to address a situation they care about, and they were asked.

June 17, 2015 | 2 min Read

Digital Marketing

What Google’s New Algorithm Really Means for Your Nonprofit

If you're searching for a reason to make the switch to a responsive/mobile-friendly design as quickly as possible, Google has just provided one.

April 22, 2015 | 2 min Read

User Generated Content

Digital Marketing

User-Generated Content: Put your constituents to work!

User-Generated Content allows nonprofits to get their constituents to help with the big task of writing online content and can result in more engaging and compelling stories.

March 24, 2015 | 2 min Read

Direct Marketing

Chek Yor Speling | Communications Basics Go a Long Way in Fundraising

Being considerate of your donors by crafting strong, readable appeals will help you in the long run. I plomise.

October 13, 2014 | 2 min Read

Digital Marketing

Project Management Tips: Timeline

By: Jett Winders, Program Manager, Charity Dynamics In our first post on project management, we identified seven characteristics of a winning [...]

January 17, 2014 | 2 min Read

Content Marketing For Nonprofits

Digital Marketing

Content Marketing for Nonprofits [Survey]

Blackbaud partners with The Content Marketing Institute on first ever nonprofit content marketing research report. Frank Barry & Joe Pulizzi join forces.

July 18, 2013 | 2 min Read

Data Health

Data Hygiene: Is a bad address costing your organization?

According to the National Change of Address through the United States Postal Service, nearly 40 million Americans move annually. [...]

June 28, 2013 | 2 min Read

Game over? Tagging runner out in baseball

Digital Marketing

4 Ways to Boost Retention Using Post-event Communications

With apologies to Yogi Berra for the mangled quote, in the world of peer-to-peer fundraising, an event ain’t over, even [...]

June 27, 2013 | 4 min Read

end of year fundraising

Direct Marketing

Monthly Giving at Year-End: How to leverage integrated marketing

What are some of the constructs for an optimal monthly giving program at year end?

October 5, 2012 | 3 min Read

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