I heard it on the news
The vast majority of donor acquisition spend today is on direct mail. But just about every report you read shows [...]
How to Chat It Up With Major Donors
If you are like most non-profits, you define a major donor by the size of the gift to your organization. [...]
Peer Screening 101
Peer screening, which involves volunteers evaluating the donor potential of their peers, can be a valuable asset for any organization. [...]
Scary Supporter Horror Stories
People share their nightmares with me. Well, ok – maybe that’s overstating it. They vent. And it freaks me out. [...]
Breaking out of the Volunteer Data Silo
Breaking out of the Volunteer Data Silo [...]
5 Tips for Reconnecting with Donors
While writing about multi-channel engagement, I couldn’t help but to think that each lesson learned applied mainly to supporters who [...]