Healthcare Donor Fatigue: How to Reignite Passion and Purpose
Last year, healthcare organizations faced audience engagement challenges—donor retention was down by 2.5%, and retention of new donors decreased by [...]
Donor Journeys: From Discovery to Support
What Is a Donor Journey? A donor journey is the complete path a supporter takes with your organization, from first [...]
Change Management: 4-Step Guide to CRM Implementation
Let’s say your nonprofit decides it’s time for a tech stack revamp, starting with your Constituent Relationship Management (CRM) software. [...]
Major Donor Fundraising: 18 Tips for Securing Large Gifts
Major gift fundraising is the backbone of nonprofit funding. A study from Indiana University Lilly Family School of Philanthropy shows [...]
Donor Segmentation: The Key to More Engaged Donors
Have you ever received a completely irrelevant email from a nonprofit? Perhaps it references the wrong location or an event [...]
How the Donor Journey Opens Pathways to Success for Annual Giving
Every annual giving fundraiser can benefit from understanding the most common donor journeys. Because circumstances out of our control, such [...]
Launching a Monthly Giving Program: Your Key to More Reliable Revenue
Fifteen percent. The president of my organization wanted me to raise our annual revenue by 15% by the end of [...]
Harnessing the Power of Grateful Patient Data
In healthcare fundraising, one of the most powerful tools often goes underutilized: grateful patient data. Hospitals and care institutions interact [...]
Annual Giving Basics: A Fundamental Guide for Yearly Donations
Annual giving is the collection of donations throughout the year to support an organization’s day-to-day operations and programs. While the [...]
What is Human-Centric AI and What Does It Mean for Fundraising?
In the past year, AI has evolved from something that some social impact organizations were experimenting with to a fixture [...]
