 
            Segmenting Your Data- Are You Ready for End of Year Fundraising?
Are You Ready for end of year Fundraising Campaigns? Learn why one size does not fit all for end of year fundraising success
 
            Participant Value After the Event
As we continue to ramp up for the spring event season, I want to bring a strategic data point to [...]
 
            I heard it on the news
The vast majority of donor acquisition spend today is on direct mail. But just about every report you read shows [...]
 
            It Takes Two to Table
Don’t tell anyone, but there was a time in my life when I didn’t know what “tabling” was. I was [...]