Beyond the Event: Cultivation Strategies for your Peer to Peer Donors
Now is the time to use that passion a.k.a “runner’s high” and build off the momentum to convert peer to peer event donors to organization donors. Here are some ideas to think about when developing a donor cultivation plan:
How are you going to handle your next fundraising set back? #TBT
Forward: This is one of my favorite posts. I thought it was a good message to re-share as we close [...]
How to Get the Most from December 31st
Donors afford the causes they support a great deal of leniency on December 31st. After all, it is the biggest [...]
12 More Internet Memes for Nonprofits
The original “Top 12 Internet Memes for Nonprofits” received such a positive response, that a few more have been created. Don’t [...]
Five Ways to Ensure Your Event Makes Headline News
Walk into a coffee shop in any size town, and you will see a bulletin board chock-a-block with posters for [...]
Peer to Peer – It’s Not Just For Races Anymore
Peer to Peer fundraising is no longer just for events. It can be leveraged by all nonprofits to boost fundraising, mission awareness, and tap into your supporters' networks.
4 Ways to Boost Retention Using Post-event Communications
With apologies to Yogi Berra for the mangled quote, in the world of peer-to-peer fundraising, an event ain’t over, even [...]
Symbols in Subject Lines… ♥ Them or ✄ Them?
Increase email open rates & help your message stand out in a crowded inbox includes tips for effective use of symbols in subject lines.
Lesson 1: Removing Yourself from the Fundraising Equation
Most of us in the peer-to-peer fundraising world would consider our walks, 5ks and rides a fundraiser. But do your participants think your event is a fundraiser?
Rules of Engagement: The Chicken or the Egg?
Does engagement at your organization begin with the “chicken”, or in development parlance, the donor; or the “egg”-- the prospect? What does it matter? For optimal results, find ways to "touch" as many major gift prospects as you can, whether they have self identified through giving or whether you have identified them through other strategies. [...]
