Nonprofit Marketing Analytics: Which Metrics to Watch and Why
It’s easy to go over budget on marketing without seeing significant results. However, with the right allocation of resources and [...]
Maximize Your Progress: 4 Poor Fundraising Habits to Kick
The best fundraising strategies are constantly changing, adapting to meet new patterns in giving preferences and engagement opportunities. As best [...]
Helpful Ways to Measure and Optimize Your Nonprofit’s Performance
Unless you measure your nonprofit’s performance, it’s impossible to know where you are succeeding and where you need to focus [...]
Investigating and Improving the Questions You Ask Grantees
Back in the mid-2010s, I served as chair of the selection committee for the Washington, DC region’s biggest award recognizing [...]
Why Are DAFs So Popular? The Appeal of Donor-Advised Funds
Do you feel like you’ve been hearing about donor-advised funds (DAFs) a lot lately? There’s a good reason for it. [...]
To Complete or Not to Complete? Measuring Community College Student Success
The motivating factors that prompt students to enroll in a community college are as varied and diverse as their academic [...]
Think Big (but Start Small) with Nonprofit Innovation
With advances in technology such as artificial intelligence, automation, and cloud services flooding the marketplace, nonprofits feel the pressure to [...]
The Core Elements of Empathy, Power, and Vulnerability in Grantmaking
We hear about Trust-Based Philanthropy and having a more grantee-centered approach to grantmaking. There was a surge in these perspectives [...]
5 Ways Your Grantees Can Use Storytelling to Prove Impact—and How You Can Help
Your grantees are doing incredible boots-on-the-ground work every day. Their programs are well-run. Their staff members are intelligent and engaging. [...]
3 Challenges and 4 Solutions to Increasing Scholarship Applications
Scholarship programs are critical tools for students to propel themselves forward and for schools to court and steward donors. Yet, [...]