10 Online Fundraising Insights
A couple weeks ago we released our 2012 Online Marketing Nonprofit Benchmark study. More than a few people have called [...]
Conquering the Prospect Screening Elephant
“Where do I begin?” This is the question I hear most frequently when presenting prospect screening results. After explaining what [...]
Client Success with CHOICES
Another great success story! CHOICES—the Center Helping Obesity in Children End Successfully – is a grassroots organization whose mission is [...]
Data – Whipped into Shape!
You’ve heard the phrase that data is a commodity. In my 17 years of experience, while serving thousands of non-profit [...]
From Our Hearts to Yours
A few years ago, USNews.com called the prospect research, “the best-kept-secret” – one of nonprofit’s “hidden heroes.” Well, I didn’t [...]
Engage Lapsed Donors as Volunteers
As we wind down the year 2011, we reflect on a year of challenges, both with the economy and its [...]
Acknowledging and Recognizing Donor Loyalty
Recently, I read my colleague Laura Worcester’s post on this site “Discover the Sally Fields in Your Database.” As I [...]
Be a “Game-Changer” for your Nonprofit Organization!
This morning I was on LinkedIn and a friend of mine, who works for a nonprofit in the Twin Cities [...]
The Teacher Learns a Lesson
Last week, I spoke at the monthly meeting of the San Antonio chapter of Partners for Philanthropic Planning. The topic: [...]
I heard it on the news
The vast majority of donor acquisition spend today is on direct mail. But just about every report you read shows [...]