Econ 201: Macro Influences Impacting Micro Fundraising
All fundraisers should review this informative and relevant study to help drive smarter fundraising years down the line.
Share The Love: Grateful Patients Can Help Your Institution
With a little planning, some due diligence, and helping hands, you can create your own Grateful Patient Program and link your patients with your institution.
Nonprofit Marketing Research Made Simple, No Matter Your Budget
Get access to accurate information using market research: who are your constituents and what are their attitudes, preferences, and needs?
The Donor Insights Fundraisers Can’t Afford to Ignore
By tailoring your contact strategy to follow your donor profiles, engagement opportunities resonate, donors pay more attention, and fundraising results increase.
Do You Know What Your Data is Telling You?
You must narrow the focus to “smart data” that identifies problems worth fixing and opportunities worth pursuing.
What Lies Within: A Journey Through Wealth Screening
Target Analytics’ WealthPoint Professional prides itself on having a wide representation of asset, philanthropic and biographical data sources that can offer keen insights on prospects.
Get to Know the Planned Giving Design Center
It’s well-known among planned giving professionals that the free-to-use Planned Giving Design Center (PGDC) is a first-stop resource to learn [...]
Engage Lapsed Donors as Volunteers
As we wind down the year 2011, we reflect on a year of challenges, both with the economy and its [...]