2011 donorCentrics Internet and Multichannel Giving Benchmarking Report
Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit [...]
NTEN’s Google Analytics Webinar: The Cliff Notes Version
Last week’s NTEN webinar on Google Analytics reached capacity FAST. Great for NTEN (they really know what the hot topics [...]
The Power of Social Fundraising and Friends Asking Friends [INFOGRAPHIC]
Social fundraising revenue has more than doubled online over the past 5yrs – reaching close to the billion-dollar mark – with no signs of slowing down.
Scary Supporter Horror Stories
People share their nightmares with me. Well, ok – maybe that’s overstating it. They vent. And it freaks me out. [...]
What prompts an online gift?
Post on integrated fundraising campaign and determining which channels. [...]
How often are you sending bulk emails?
The frequency of your email blasts has a huge impact on the success of your email program. Send too little and be forgotten, send too much and become spam.
Google Analytics for Nonprofits – Part 1
This post is the first in a monthly series about Google Analytics. As we proceed, I’ll share tips on how [...]
Happy Birthday to Me (and My Cause)
Even though I love shoes and earrings, this birthday I decided I probably had a sufficient collection of both. So using [...]
Facebook is Great, but Does it Really Work for Fundraising?
Last weeks post highlighting a few statistics from the business world seems to have resonated with readers here. That got [...]
9 Internet Marketing Statistics from the Business World
We’re all focused on the non-profit space, but some times it’s good to take a look at how the internet [...]
