
10 Ways to Lose a Donor in One Email
Whether it’s the EOY appeal or the next campaign you run in 2016, consider all the ways you could lose a donor in the email.

End-of-Year Planning: 7 Things to Get Done this October
The end-of-year campaign planning season has kicked off for nonprofits. Here are 7 things to do this October to be ready for end-of-year fundraising.

7 Steps to a Successful Year End Campaign
Autumn Woish, development system administrator for National Center for Lesbian Rights, dishes her secrets on raising more than 8X average monthly donations!

5 Revealing Campaign Metrics You May Be Missing
Nonprofits often still come up short measuring multi-channel results, especially beyond email conversions.

Chek Yor Speling | Communications Basics Go a Long Way in Fundraising
Being considerate of your donors by crafting strong, readable appeals will help you in the long run. I plomise.

300 More Email Subject Lines from End of Year Fundraising
The 2013 edition of my annual review of end of year nonprofit email messages [...]

End-of-Year Giving: Fundraising Appeals Our Experts Love
Guest post by Amy Bills, Blackbaud’s director of customer marketing. Get ready to hear some great insights from an experienced [...]

How to Get the Most from December 31st
Donors afford the causes they support a great deal of leniency on December 31st. After all, it is the biggest [...]

Year-End Planning for Legacy Gifts Starts NOW!
For the planned giving officer, it’s time to kick into high gear with marketing and gift-instruction reminders. Check out this list of ideas to get you started.

End-of-Year Campaign Planning: 6 Things to Get Done in September
If you haven’t given your end-of-year campaign any thought, here’s a checklist of what to get done in September