Predictive Modeling vs. Wealth Screening: Effective Segmentation Programs Require a Healthy Mix
The most successful and fully developed prospecting and segmentation programs require a healthy mix of multiple techniques.
5 of the Biggest Major Gift Myths – Busted!
Learn about the common major gift mistakes many social good organizations are making.
Key Findings from the 2020 donorCentrics® Sustainer Summit
Insights from the sixth annual donorCentrics® Sustainer Summit.
What Previous Crises Can Teach Us About Navigating the Current Fundraising Environment
Five lessons for nonprofit fundraisers from past world crises to apply today.
Why Nonprofits Need to Broaden Their Funding Horizons
Learn why nonprofits need to invest in smart, strategic, and diversified approaches to fundraising to ensure strong mission delivery.
Majors Gifts: 3 Tactics for Taking Your Strategy Online
Nonprofits use digital channels to engage with donors, but there is still resistance to building a major gifts strategy online. Here are tactics to try today!
Three New Ways to Delight Your Donors
You have to do the basics well before you can get fancy. That means prompt acknowledgement letters, hand-written notes for major gifts, and regular phone calls of gratitude to new donors.
Enhancing Your Major Gift Fundraising Strategy with Analytics
Here are a few tips and recommendations on how to approach analytics projects to enhance your major giving program.
How Would You Rate Your Prospect Management System?| Part 4
Final post in a four-part series that outlines the various levels of prospect management we encounter with our clients. This blog deals with “Level 4: Well-oiled machine: All systems in place with nearly 100% adoption.”
Take Your Major Donor Prospecting to Warp Speed with Analytics
There is a wealth of information available to help organizations make informed decisions around who they target for major gifts. This article presents a few.
