
The Donor Insights Fundraisers Can’t Afford to Ignore
By tailoring your contact strategy to follow your donor profiles, engagement opportunities resonate, donors pay more attention, and fundraising results increase.

Why And How to Manage Your Volunteer Program Professionally
Volunteers believe in your organization, give 100% and do it all for free. This makes their contribution invaluable, but they need to be managed professionally.

Cutting Through the Noise| A Fundraiser’s Strategy for Sorting It Out
A challenge we today is that anyone can appear to be an expert. Pay attention to the true fundraisers. That’s the person whose advice you should listen to.

Do You Know What Your Data is Telling You?
You must narrow the focus to “smart data” that identifies problems worth fixing and opportunities worth pursuing.

How to Send More Fundraising Emails and Maintain Conversion Rates
As nonprofits send significantly more fundraising emails in 2013-14, conversion rates are going south, according to the new Luminate Online Benchmark Report.

How Would You Rate Your Prospect Management System?| Part 3
This is the 3rd in a series of 4 blogs related to developing and growing a prospect management system

Chek Yor Speling | Communications Basics Go a Long Way in Fundraising
Being considerate of your donors by crafting strong, readable appeals will help you in the long run. I plomise.

What Lies Within: A Journey Through Wealth Screening
Target Analytics’ WealthPoint Professional prides itself on having a wide representation of asset, philanthropic and biographical data sources that can offer keen insights on prospects.

How Starbucks Can Improve Your Fundraising Event | Part One
During the recent How to Build a Fundraising Culture webinar hosted by the Peer to Peer Professional Forum, I was able [...]

Beyond the Event: Cultivation Strategies for your Peer to Peer Donors
Now is the time to use that passion a.k.a “runner’s high” and build off the momentum to convert peer to peer event donors to organization donors. Here are some ideas to think about when developing a donor cultivation plan: