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Nonprofit Marketing Analytics: Which Metrics to Watch and Why
It’s easy to go over budget on marketing without seeing significant results. However, with the right allocation of resources and [...]
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How to Enhance a Multichannel Marketing Strategy with Texts
Most nonprofits and educational institutions use a multichannel marketing strategy to engage supporters. After all, some donors may have specific [...]
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Streamline the Donor Journey: From First Gift to Lifelong Support
Whether your fundraising year is tracking ahead of schedule, right on track, or you’re off to a bit of a [...]
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3 Tips to Integrate Social Media with Your Nonprofit Website
In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization—from generating content on [...]
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How to Use AI Fundraising Tools to Boost Donor Engagement
Artificial Intelligence (AI) fundraising may seem like no more than the newest philanthropy buzzword. In reality, many nonprofits like St. [...]
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How to Partner with Businesses for Your Awareness Campaign
A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive [...]
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The Power of Podcasting: Making Audio Content for Nonprofits
Your nonprofit relies on storytelling to forge emotional connections with potential supporters and spread awareness of your mission. As technology [...]
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How Data Can Improve Your Nonprofit’s Response Rates
After many organizations received a fundraising boost during the pandemic, direct response professionals once again seem to be bracing for [...]
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Powerful Partnerships: Nonprofits and Cause Marketing
Has your nonprofit dabbled in the world of business sponsorships? Perhaps you reached out to a local coffee shop and [...]
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5 Fundraising Power Principles to End Your Year Strong
The nonprofit fundraising numbers make a compelling case for a strong end-of-year effort. A remarkable 30% of annual giving occurs [...]