Maximizing Lifetime Value Part 1
Recurring giving is where the money is. Let's talk about that - what's a recurring gift? What's a pledge? Why should you care? Don't leave money on the table. [...]
Phone-a-thons: Extinct or Re-Purposed?
Updates from October 31, 2011: We are sharing with you an email excerpt between the author Laura Worcester and ProspectResearch.com [...]
Are you BEGS-ing?
The following post is by Sheetal Persaud at hjc New Media, a Convio partner in Canada. Hjc specializes in integrated [...]
Mid-level donors — Looking beyond the data
Note from ProspectResearch.com: Lynne Wester, Director of Stewardship and Donor Recognition at Yeshiva University, kindly agreed to write a guest post showcasing [...]
Re-engaging Donors: The Time is Now!!
Like many of you I spent the first quarter of the year getting ready for April 15th. As I was [...]
7 ways to say thanks
It breaks my fundraising heart when I hear about gifts going unthanked. Saying thank you isn’t just polite; it’s the [...]
Raising Money with No Heavy Lifting!
I just read an attention-grabbing article extolling a new print service called Read Smart by Production Solutions and it piqued [...]
AFP’s Advancing Philanthropy Magazine Focuses on Prospect Research
The latest edition of Association of Fundraising Professional’s magazine, Advancing Philanthropy, contains a series of articles on prospect research. The [...]
10 Guiding Principles for Any Ask: Part IV
The final three suggestions in Laura Fredrick’s book “The 10 Guiding Principles for Any Ask,” may be the most important. [...]
A Gift is a Gift…Or is It? Proper Acknowledgement of Gifts in Kind
With the holidays upon us most fundraisers are immersed in the business of recognizing the fruits of their efforts—otherwise known [...]