Three New Ways to Delight Your Donors
You have to do the basics well before you can get fancy. That means prompt acknowledgement letters, hand-written notes for major gifts, and regular phone calls of gratitude to new donors.
The Luminate Online Benchmark Report| How Is the Nonprofit Sector Performing Online?
The release of the 9th Luminate Online Benchmark Report is an opportunity for nonprofits to take stock of how the nonprofit sector is performing online.
#GivingTuesday: No Organization too Small
We're calling all small organizations! Don’t miss out on this golden opportunity! It’s easy to get involved and doesn’t require a large investment on your part.
Facebook’s Donate Now Button: A Small Win for Nonprofits
The donate now button is a small win for nonprofits because organizations can now add another, more prominent call to action in their Facebook ads.
User-Generated Content: Put your constituents to work!
User-Generated Content allows nonprofits to get their constituents to help with the big task of writing online content and can result in more engaging and compelling stories.
How to Send More Fundraising Emails and Maintain Conversion Rates
As nonprofits send significantly more fundraising emails in 2013-14, conversion rates are going south, according to the new Luminate Online Benchmark Report.
Testing Your Donation Form Part 2: Designing Your Test
Note: This is the second in a series of posts about usability testing your website from guest author Brandon Granger, [...]
The #1 Way to Raise More Money Through Peer-to-Peer Fundraising Events
To get the most from your event this year, it’s important to realize that your participants are a diverse group and you need to speak to each group differently. Sending one-size-fits-all event update isn’t going to cut it anymore. You have to target each audience with a tailored message – one that speaks to them.
80 Email Subject Lines from End of Year Fundraising
I get a lot of nonprofit email messages through subscribing to lists, working with lots of organizations, and being a [...]
5 Fundraising Contest Ideas to Kickstart Your Supporters
We’ve all seen and likely used the typical “raise $100 this week and be entered into a drawing”. But I’d like to get you thinking about nonprofit fundraising contests a little differently.
