Keeping your Email Simple (and Mobile-Friendly too!)
If you're in a rush to get your holiday appeal emails out, streamline your template and messaging to ensure your email will reach mobile users too.
10 Ways to Sabotage Your Year-End Emails
I've spent a good part of the past month reviewing drafts of year-end fundraising emails and have seen several common pitfalls. Here are 10 things to avoid.
The Importance of Being Chill
While the holiday season is an exciting time of year that is usually filled with nice gifts, enjoyable company, yummy-food [...]
Why Can’t I Raise Any Money Using Social Media?
We know that tweets can travel faster than the speed of light and Facebook is word-of-mouth on steroids. But Why Can't I Raise Money Using Social Media?
Demystifying the Predictive Model
An introduction to nonprofit fundraisers on what predictive models are and how they can be used to improve fundraising results.
You Kids Stay Outta The Spam Folder
Stay out of the spam folder by employing these techniques. [...]
Will the real Mookie please stand up? Or meow…
A couple weeks ago Emily, shared her thoughts on how to increasing open rates [defunct link removed] (check out her [...]
A Lion’s Lesson in the Serengeti
At the beginning of June I had a once in a lifetime opportunity to travel to Kenya and Tanzania for [...]
A Simple 6 Step Plan for Creating a Facebook Page that Works
Connecting w/ Families, Students and Alumni on Facebook is critical. Learn ways to set up your Facebook page for Success, Use Promoted Posts and Measure Success
22 Ways to Stay Connected with Your School’s Alumni on Facebook
Social Media for Schools. Connecting with Alumni on Facebook is critical. Learn ways to get more likes, improve EdgeRank & create posts that go viral.
