
Demystifying the Predictive Model
An introduction to nonprofit fundraisers on what predictive models are and how they can be used to improve fundraising results.

You Kids Stay Outta The Spam Folder
Stay out of the spam folder by employing these techniques. [...]

Will the real Mookie please stand up? Or meow…
A couple weeks ago Emily, shared her thoughts on how to increasing open rates [defunct link removed] (check out her [...]

A Lion’s Lesson in the Serengeti
At the beginning of June I had a once in a lifetime opportunity to travel to Kenya and Tanzania for [...]

A Simple 6 Step Plan for Creating a Facebook Page that Works
Connecting w/ Families, Students and Alumni on Facebook is critical. Learn ways to set up your Facebook page for Success, Use Promoted Posts and Measure Success

22 Ways to Stay Connected with Your School’s Alumni on Facebook
Social Media for Schools. Connecting with Alumni on Facebook is critical. Learn ways to get more likes, improve EdgeRank & create posts that go viral.

Still More Tips for Election Planning
part 3 in blog series about election planning [...]

5 Election Planning Tips
5 Election Planning Tips [...]

3 Unforgettable Reasons Arts and Cultural Organizations Need Pinterest
Why Arts & Cultural Orgs Need Pinterest. Pinterest is the #3 social network w/ 4 million daily unique page visits and users spending 14.2 minutes per visit.

10 Online Fundraising Insights
A couple weeks ago we released our 2012 Online Marketing Nonprofit Benchmark study. More than a few people have called [...]